Shelter
Ad campaign I did for the 2007 D&AD student brief on Shelter for a school project.
Objective: Promote Shelter’s online housing advice service.
Text: WHEN WAS THE LAST TIME THAT YOU SLEPT SOUNDLY?
Hardly? Don’t lose sleep over it. For housing solutions, first log on to www.shelter.org.uk
Text: WHEN WAS THE LAST TIME YOU ATE FROM A TABLE?
Rarely? Now for full advice on housing solutions, first log on to www.shelter.org.uk
Text: WHEN WAS THE LAST TIME YOU HAD A PROPER COVER?
Barely? It’s time to open up. For housing solutions, first log on to www.shelter.org.uk
